Finding the Why
🔊 Listen to this Finding the Why Very often, when trying to solve a problem, we get lost in a forest of symptoms without finding the root cause. For example, clients will tell me their businesses aren’t doing well. This is a symptom without any insight...
Leverage Local Partnerships for Marketing
🔊 Listen to this How can small businesses leverage local partnerships for marketing? Here are some key ways small businesses can leverage local partnerships for marketing: Cross-promotion: Partner with complementary local businesses to promote each...
Enhancing Customer Engagement with Data Driven Marketing
🔊 Listen to this Enhancing Customer Engagement with Data-Driven Marketing Data-driven marketing is the foundation of success for businesses striving to excel in a competitive market. By tapping into the potential of data, companies can uncover valuable...
The #1 Thing that Makes or Breaks Your Business
🔊 Listen to this The #1 Thing that Makes or Breaks Your Business This post is not just a rant; it’s a crucial discussion about a topic that can make or break your business. So, bear with me as I share some eye-opening experiences. These past weeks,...
Optimizing Your Content for Generative Experience: The Next Frontier in SEO
🔊 Listen to this Optimizing Your Content for Generative Experience: The Next Frontier in SEO A new paradigm has emerged in the ever-evolving search engine optimization (SEO) landscape – Generative Experience Optimization (GEO). Traditional SEO strategies are...
How Do You Create Content for Voice Search?
🔊 Listen to this How Do You Create Content for Voice Search? Recently, a client contacted us requesting that we help them dominate voice searches. They wanted to be a top response when a prospect used voice searches to search for “a florist near...
What is digital accessibility and why is it important?
🔊 Listen to this What is digital accessibility, and why is it important? Enhancing Digital Accessibility: A Comprehensive Guide to Inclusive Web Design Digital accessibility, often synonymous with web accessibility, is crucial in creating inclusive digital...
Mejorando la Accesibilidad Digital: Una Guía Completa para el Diseño Web Inclusivo
🔊 Listen to this Mejorando la Accesibilidad Digital: Una Guía Completa para el Diseño Web Inclusivo ¿Qué es la accesibilidad digital y por qué es importante? La accesibilidad digital, a menudo sinónimo de accesibilidad web, es crucial en la creación de...
Exploring the Future of Web Accessibility
🔊 Listen to this Exploring the Future of Web Accessibility: Key Trends, Challenges, and Bright Opportunities In this digital age, web accessibility has become more crucial than ever. With tech constantly advancing and a growing push for inclusive digital...
Understanding eCommerce