Travel planning has always been a hassle for travelers, who often travel without knowing much about local attractions. The fact of the matter is that people travel for leisure and want to experience the places to the fullest. But most of the time, they fail to gather much information about the place they want to visit, making the overall experience dull. However, with the startup ecosystem taking cognizance of this sector and its problems, this sector has become one of the most lucrative entrepreneurs. Let us look at some of the key business models for the travel planning and booking marketplace.
Business and Revenue Model of an Online Travel Marketplace
The main aim of such a marketplace revolves around connecting travelers with locals and providing the former with crucial information about their intended trip. Such marketplaces can generate revenue via several options. Either they can change a commission from booking that happens on their website or add premium services to their websites like the custom itinerary. Let us now take a look at key features required in the online travel business.
Key Features Necessary in a Travel Activity Marketplace
The most crucial aspect of any website in the current times is its user-friendly interface. This means that the website should not clutter itself with hoards of information to make it difficult for users to find relevant information. For example, when going shopping for a travel activity marketplace builder, ensure that the following features are included:
Top navigation – One has to keep in mind top navigation is the one place from where users can browse different pages of the website. Make sure the website builder you choose has a nicely designed top navigation with the option to add a sub-menu.
Search – Other than navigation, search becomes a key entity for finding relevant pages and information. A search feature must be provided where users can easily find activities and places to visit. There must also be an option of autosuggestion as the user types.
Filters – There ought to be filter functionality on the listing page, which helps users find relevant results. Rather than going through several listings, users can easily streamline the results.
Reviews – For travel-based websites, reviews are necessary. Therefore, there must be an option where users can submit their reviews about a place or destination, making it easy for others to make an informed decision.
Making Reservation – One of the revenue models of such websites comes from making a reservation directly within the website. This is why it is a must for adventure activity marketplace builders to have such a provision where travelers can easily make a reservation beforehand.
List an experience – A travel and activity-planning website are incomplete without the option where travelers can share their experience and itineraries with others.
The activity-planning website has huge growth prospects in the online travel business besides the hotel booking website. If you plan to launch such a website, you must keep the above-mentioned features in mind. Other than that, you can also hire some experienced designers and developers who could build a highly user-engaging and robust marketplace. FATbit is the name that comes to mind when we talk about expertise and a determination to give fruitful results. We also provide 30 days money-back guarantee with our solutions to ensure customer satisfaction with our products.