Use Instagram to Grow Your Business

Use Instagram to Grow Your Business

Social Media
Growing at an overwhelming pace, Instagram is now counted amongst the most popular social networking platforms, with over 600 million active monthly users. Instagram has also gained significant popularity among online marketers and Instagram is emerging as a heaven for marketers. With Instagram marketing and socializing on the rise, one must have a credible and influential Instagram profile. The credibility and status of an Instagram profile are usually measured by the number of followers, likes, and views on it and whether they are active or not. Specifically for marketers, popularity among Instagram users is extremely important, in order to approach larger markets. While tons of marketing tools and tactics are being utilized by Instagram marketers, to boost their presence on Instagram, you can also grow your Instagram presence without spending…
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7 Strategies to Boost Your SEO and Gain Links with Influencer Marketing

7 Strategies to Boost Your SEO and Gain Links with Influencer Marketing

Social Media
Influencer marketing is an exceptional way to improve your internet presence, but you’ll have to be careful about the way you approach the situation. In the past, Google has penalized websites for inauthentic influencer marketing efforts. Buying links may seem like the easiest way to go, but search engines are catching on much faster than they used to. A great influencer marketing strategy will always start from the ground up, and you’ll need to come by your links honestly. If you want Google to work for you, you’ll need to play by their rules. Get to Know Your Influencers When you contact influencers out of the blue, some of them may agree to work with you. Be wary. Most of the influencers who are willing to help you boost your…
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A Complete Guide: Holiday Email Marketing for This Christmas

A Complete Guide: Holiday Email Marketing for This Christmas

Email Marketing
With Christmas Day being only 2 weeks away, most of you may have already prepared your marketing campaigns and your eCommerce stores as well. If you have not, don’t worry, you still have time. The email has been the most popular way to connect and re-engage with your customers. But, do you know stats of your last year’s Christmas email marketing campaign? What was the open rate or clicked through rate? The best way to deal with the bad things which happened last year is to improve those areas and not repeating the same mistakes again. Along with your marketing strategies for this Christmas season, try to give your emails a personal and apt touch. And be assured that the customers will open your emails and check out the content…
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Instagram Is Crucial to Your Business. Learn Why!

Instagram Is Crucial to Your Business. Learn Why!

Social Media
The advent of social media networks has changed the way businesses market their products and services. Businesses are now able to reach a lot of people without shelling out a ginormous amount of money. Using or not using any social media platform can be a big deal breaker for business people. There are a lot of social media platforms at present and among them is Instagram. This is one of the most popular platforms out there with over 500 million active users. Instagram caters to around 95 million image and video posts daily.  With all these stats, businesses can take advantage of using Instagram services. Instagram, the modern Agora The Agora was a gathering spot in ancient Greece. At present, you can say that Instagram is the Agora for people…
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Growing Your Instagram Following

Growing Your Instagram Following

Content Marketing
Social media is very influential nowadays. People enjoy the thrill of posting and getting surprises online. One of the most famous social media applications is Instagram. Instagram is a mobile photo and video sharing application that lets you post pictures and videos to share with your followers. Truth be told, it isn’t at all surprising why marketers are trying to increase views on Instagram videos and increase their page likes on the platform. While many want to be hands-on on their accounts, managing all your accounts is no easy job, and you need all the help you can get. Here are some tips to help you grow your Instagram account. Increase Likes on Instagram Photos To buy likes on Instagram has been a trend recently. Like Facebook, Instagram is a favorite…
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Top 5 Benefits of eCommerce Infographics

Top 5 Benefits of eCommerce Infographics

Content Marketing
Could your eCommerce business be more efficient with its content strategy? Running a business and managing your websites content can be time-consuming, therefore it is important that your business is creating content that is capturing your market. Think about it logically: it takes 50 seconds to read 200–250 words, however, it takes only 1/10 of a second to process a visual scene Attracting your customers can be easily done by adding colour and images to your content. It is a known fact that humans are attracted to visuals and colour, therefore, using an infographic to display the information you want your customers to know will improve your current content eCommerce strategy. Infographics Can Make Your Content More Understandable There are many benefits of infographics.  As an infographic breaks down information,…
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How to Reap Snapchat’s Promising Benefits to E-Commerce

How to Reap Snapchat’s Promising Benefits to E-Commerce

Social Media
In 2011, Snapchat was launched, and since then, it has shown an incredibly rapid growth. At present, this social platform takes the online world by storm and plans to develop its own e-commerce platform.    Basically, Snapchat is a social media platform where users can share raw or embellished photos, videos, and messages known as Snaps to others. But, what makes Snapchat different from other social platforms is that everything is temporary.   Every Snap can be shared, but rarely saved. They only last anytime between one to ten seconds. Once it gets viewed, the Snap will disappear forever. However, a Story, which is a collection of Snaps, can be re-watched within 24 hours after posted.   The Snapchat application promotes in the moment or real-time interactions and connections between…
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