E-commerce websites are the flavor of the season due to their extensive product selection and ease of use. However, for every Amazon and BestBuy recognized, there is an equal number of forgotten ones. Websites often do not take further steps to test well before the intended sale time and ensure consumers have a consistent online buying experience.
Aside from product information and delivery information, website services have several interconnected features that connect to diverse consumers. Every eCommerce website’s worst fear is a website crash or payment gateway problem during a transaction or when consumers complete their purchases.
The practical method for preventing your e-commerce websites from crashing over the Holiday season is to get the services of the best software testing company.
- Cloud-based Testing
Cloud testing is a critical aspect to consider while preventing website crashes, especially during demand periods. Cloud testing eliminates the need for hardware updates and maintenance. While cloud testing services can simulate numerous simultaneous connections, they are also accessible at whatever level you need and at any time you require them.
Cloud testing may be very beneficial for modeling denial-of-service attacks and network traffic. Cloud testing is a critical component of testing. It makes the most of the IT investment, is easy to use, and is convenient. In addition, cloud testing ensures a certain level of flexibility via real-time analytics and building visual test environments.
- Balancing the Load
The availability of the website and the speed with which it may be accessible are two critical goals that must meet to maintain the website’s performance. In addition, server load balancers may use to increase the capacity and reliability of your applications.
Testing carries out by conducting load tests to verify load balancing and test the application’s performance under a specific load. Typically, load balancers classify into two types: hardware-based and software-based. Load balancing may also perform manually or automatically.
Auto-scaling, similar to load balancing, is a method used in cloud computing for managing the number of servers used according to demand. Scaling up use to handle increased traffic to the website during the busy time, while scaling down allows for much fewer servers during periods of decreased website traffic. However, testing such situations are challenging and must do carefully using several virtual IP addresses. Auto-scaling and load balancing frequently use together, although they may also utilize separately in different situations.
- Safe Payments
It is difficult to overlook the significance of ensuring that payment gateways run smoothly. E-commerce companies ensure that all pages that ask for consumer details and other sensitive information are always fully secure. Investments must make to allow payments to process securely through SSL-encrypted servers or similar technology.
Naturally, testing payment gateways have certain challenges due to the accuracy required by the functionality. Functional and integrated testing and security testing are the most critical kinds of testing for payment gateway systems.
- Protection against DDoS attacks
DDoS is a term that refers to the inability to access a website or the inability of a network to function normally. DDoS attacks carried out by a person or a group of people repeatedly interfere with a website’s service flow.
These attacks eventually result in a significant loss of productivity for the website. Testing is essential to ensure that these attacks do not disrupt the functionality of the host website. A DDoS attack’s ulterior aim is to acquire sensitive data from the host website.
As a result, it may prevent consumers from logging in. As a result, DDoS mitigation testing is critical to ensuring that weak spots in systems and servers address in advance.
- Testing for Functionality
It is a critical criterion since it is the website’s functionality that visitors will interact with. For example, suppose a website overload with images, has irrelevant content or is unclear about the terms and conditions or return policy. In that case, it will have a major effect on product sales. In addition, promotions, promotions, and site navigation are essential since they immediately result in revenue. These elements include functionality testing and are essential for the website to offer its consumers the most seamless experience possible.
When it comes to the Holiday season, e-retailers should always choose a strong site. In addition, it is prudent to adopt a multi-site strategy to take over and ensure a seamless client experience if one site goes down.
Despite these preventive measures, if your site does go down on a big sale day, you must ensure that retail customer engagement is accessible for a few seconds to keep customers on the site until you are back up and running.
One approach may include gamification, while another may involve providing customers with greater discounts due to their inability to access the site for a few seconds. Finally, but not least, do all possible to ensure that your customers have a nice buying experience.