How to Evaluate a Web Design Proposal
- Website Development

How to Evaluate a Web Design Proposal

Are you planning to redesign your website? One of the essential things to consider is how to evaluate proposals from numerous design and development agencies effectively. 

Web development is a broad field with countless professionals to select from. So you must be strategic in your approach when evaluating various agencies. 

Now, for most companies, their website plays a crucial role in many parts of the business. And since a new website typically lasts 3-5 years before the next redesign, you need to make sure you do it right for the first time. 

As you evaluate proposals from different agencies, ask the following three questions. That will help you determine whether you can work with the web design and development company and that they can be trusted to make your project successful. 

What Platform Will Be Used To Build The Platform? 

One of the most relevant and critical decisions you have to make with your team is the platform to build your site on. We recommend using an open-source Content Management System (CMS) instead of a custom proprietary system. 

The reason is that custom systems can be problematic. Typically, they are more costly and risky. You will have to depend on the development team to solve any issues and provide support. As a result, it becomes less flexible down the line. 

An open-source CMS is built already. All you need to do is focus on producing quality content. Selecting the right platform is highly important to maintain your process efficiency. WordPress is the most popularly used CMS, with over 33% of all sites built on it

Web Design Proposal

How to Evaluate a Web Design Proposal

Who Should Be Working With You? 

Is your business reasonably new? Are you about to start a business and need a simple website to establish your online presence? If so, then consider a freelancer or a small agency. That is because the cost is lower.

However, suppose your website plays a vital role in your marketing or built-in e-commerce and complicated functionalities. In that case, it is worth investing in a site developed by a web design and development company. 

Is The Timeline Realistic? 

Your site will last for many years, so you have to make sure you do it right the first time. There are numerous steps in the website project before the launch day. Typically, you will go through 3-4 phases: the design phase, strategy phase, and development phase. 

You will need at least a week for browser testing and quality control before the website launches. Quality control is vital since the website will be tested on many devices and different browsers. So you need to know if the timeline is feasible and avoid cutting corners to decrease the timeline. 


Building and designing a website is a highly creative process, and if you are working with a trusted agency, you will see better results, just like any creative effort. As you evaluate your website proposals, consider how well each potential candidate answers the three questions above. 

How to Evaluate a Web Design Proposal

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