Want to learn how to build backlinks?
You’ve come to the right spot.
Link building is ever-evolving. Search engines (including your favorite, Google) are getting more intelligent than before with each passing year. This can lead to concerns about how you can build links for your website.
Also, as per my personal experience, you have to learn basic terms about marketing to move ahead in this field. An online marketing program can help you learn the latest marketing techniques in this process.
But fret not.
This post is meant to load up your gear with the best ways to build backlinks without sacrificing quality in 2022.
So without further ado, let’s get started.
How to Build Backlinks in 3 Ways
Here are the best ways to build backlinks without worrying about Google penalties in 2022.
1. Replicate Competitors’ Quality Backlinks
Be it at the foundation stage or the mature stage of link building, if you haven’t replicated your competitor’s backlinks, now is the time when you do it.
Your competitors have invested time and money into finding new domains to create backlinks, and you can leverage their work to build backlinks for your website. It is the best way of making quality links by following best SEO practices in the present time.
And how can you do so?
The best way to find competitor backlinks is to start with competitor analysis.
Choose competitors for particular sets of your primary keywords. The websites ranking above you (among the top 5 in the SERP) will likely have a better link profile than you.
Once you’ve decided the competitors to spy on, use SEO tools like the Semrush tool to extract their link profile.
Image via Semrush
However, it’s important to note that you should pick the right set of target sites when analyzing your competitors’ backlink profiles.
Use the metrics like spam score, domain authority, page authority, etc., to determine the backlinks worth replicating.
2. Create Infographics to Build Backlinks
Infographics have been one of the most promising link-building methods in the recent past. As a result, many brands, and even publications like the Huffington Post, The Verge regularly publish infographics to take advantage of this method.
Infographics are a great way to build backlinks, but they also help drive engagement on your website and social media.
And how can you create infographics?
You could start with graphic designing and get your designer to create them or opt to hire a freelance designer through platforms like Fiverr or Upwork. Alternatively, you can use
But how do they help with link building?
You can ask them to link the infographic back to your website. Alternatively, you can put up an embed code for the infographic on your website.
Do the research (competitors and SERP), and you’ll find tons of high-authority domains that accept infographics.
3. Guest Blogging
Guest blogging plays a major role in building new backlinks for your website. It allows you to enhance your reach to a wider audience as you’d be able to get in front of other websites’ audiences.
It also works as a great technique for driving traffic to your site and improving branding.
But how does guest blogging help you get backlinks?
When you write a guest post for another website, you can add a relevant link back to your website to the post. Alternatively, many websites agree to provide backlinks in the author bio section.
So, how do you find websites for guest posting?
Search for these queries:
- Your Keyword + intitle: write for us
- Your Keyword + inurl:write-for-us
- Your Keyword + become a contributor
- Your Keyword + contributor guidelines
- Your Keyword + inurl:contribute
- Your Keyword + guest post
Image via Google
Ensure you run a domain authority and spam score check for every domain you consider. You can use digital marketing tools like Moz and Ahrefs to check the domain score. If the domain suits your backlinking strategy, you’re good to go.
A word of caution here — make sure you only approach those from your niche websites.
Wrapping It Up
These methods of building backlinks should be your priority for 2022. Create infographics, replicate competitors’ link-building strategies, and opt for guest blogging to take your backlink building to the next level.
So, get started with your backlink-building strategy now!