9 Mobile Commerce Stats to Boost Your Sales

9 Mobile Commerce Stats to Boost Your Sales

Mobile
(How To) Take Advantage of These 9 Mobile Commerce Stats to Boost Your Sales Getting certified as an ecommerce marketing specialist and working with several ecommerce companies exposed me to a lot of things I never knew about the industry before now. One is the largely untapped potentials of mobile commerce (or m-commerce for short). Sure it’s no longer news that you should consider mobile when creating your ecommerce business – that is, you should make sure your website is mobile responsive and optimized. According to MoPowered (now Mporium), 30% of mobile shoppers abandon a transaction if the experience is not optimized for mobile. It would be more than worth it if you can put more effort into improving the experience of your customers and prospects across all mobile devices.…
Read More
How to Make Money Selling Mobile Apps to Local Businesses

How to Make Money Selling Mobile Apps to Local Businesses

Mobile
With the introduction of smartphones, we have become more mobile than ever. Everything can be done right from your little gadget and you don’t even need to leave your couch. Even better, you can do just about anything from anywhere only with a reliable internet connection and a capable smartphone. With this latest trend, a large number of people have started seeing mobile app development as a possible career for them. Also, there’s a huge influx of mobile apps lately and you can find everything from entertainment to productivity apps making life a whole lot easier for you. In fact, this can be taken as a potential opportunity for budding app developers who can take advantage of everyone switching to mobile. There are a large number of local businesses in…
Read More
Top 2 Premium Services of an IT Servicing Firm

Top 2 Premium Services of an IT Servicing Firm

Mobile, Website Development
Web Development services are the necessity for every business firm in today’s day and age. The Internet is the largest market for every business today and everyone wants to cash-in on the opportunities that it presents. Today’s Generation Leaders understand that if they want their company to blossom and survive in this ever emerging industry then they need their firm listed on the internet. It is one of the major sources of income and advertisement today. Moreover, with the emergence of smartphones, mobile applications have opened a whole new dimension for firms to invest their money into. Not every firm is an IT firm. Hence, for a non-IT firm to enlist itself onto the internet, they require the help of IT professionals. Thus the need for IT servicing firms kicks…
Read More
7 Steps to a Happy Christmas for Online Retailers

7 Steps to a Happy Christmas for Online Retailers

eCommerce, Mobile
“It’s only September,” you say. “Christmas is still forever away.” But for retailers planning for the festive period is imperative for sales. This article will explore the 2017 trends that are transforming eCommerce so you can get your plans solidified early. With under 16 weeks to go, the festive season is just around the corner and so are the high street deals! Retailers need to start planning now. With customers looking for bargains constantly, it’s assumed buying is starting earlier - when the offers start. That makes the months before December prime purchasing times. The New Type of Shopper: ‘Omnishoppers’ Though it’d be absurd if the festive period didn’t bring a buzzing atmosphere to every shopping center and department store, there is an increasing number of people swerving the shops…
Read More
15 Surprising Facts and Statistics about Mobile Commerce

15 Surprising Facts and Statistics about Mobile Commerce

eCommerce, Mobile
Browsing websites through a mobile device was once a dream, but the fastest internet connectivity and interactive hand held devices have made it possible within the last few years. I remember when I used to install opera mini through a local vendor so that I can log in to a search engine and find things of my interest. All this developed so fast that a kid can easily install an application from play store or apple store and carry on doing things for himself. The instant shift from a keypad or keyboard to touch screen has revolutionized almost every industry across the globe. It has cut short the process of searching products, brands, and services with the tap of a screen. The eCommerce has got another active source of getting…
Read More
Build an App for your eCommerce Site

Build an App for your eCommerce Site

Mobile
5 Solid Reasons You Should Build An App For Your E-Commerce Website! The growing number of smartphone applications is undoubtedly a game changer for e-commerce businesses. Mobile apps have cloud-based storage and they allow users to easily purchase items via multiple handy devices. No doubt, smartphone apps are portable, cost-effective and easy to use as compare to an e-commerce website. Therefore, in this post, we will share reasons to build an app for e-commerce websites. Here are 5 reasons to build an app for your e-commerce website.   Users Friendly From a recent study based statistics, it is come to know that about 78% of users prefer smartphone apps to explore their favorite shopping services than their mobile browsers. Mobile apps will make the shopping experience of your clients faster,…
Read More
7 Reasons your E-Commerce Business Needs a Mobile App

7 Reasons your E-Commerce Business Needs a Mobile App

Mobile
Many business owners wonder why, when their website is already mobile responsive, they should invest time and money in developing their own app. Whilst many businesses have so far got by without one, having an app is going to become standard practice for e-commerce retailers and you don’t want to get left behind. Beyond a sense of keeping up with the competition, an app can provide a lot of valuable extras for you and your customers. From user experience to marketing to sales, a dedicated app can work wonders for your company. And as the technology develops, these opportunities will only expand. Still not sure an app is for you? Here are just some of the things a mobile app can do for your e-commerce business: Increase Sales Just last…
Read More
Businesses Don’t Need an App to Keep Customers Engaged

Businesses Don’t Need an App to Keep Customers Engaged

Mobile
Why Small Scale eCommerce Businesses Don’t Need an App to Keep Customers Engaged With mobile usage on the rise, having a mobile app might seem to be the obvious move to a number of eCommerce players. After all, it is no longer expensive to build an app. However, should cost be the only criteria for you to decide whether you need an app for your business or not?   Though going mobile is imperative for you to grow your reach and engagement, you don’t really need a mobile app to do so. Moreover, there are a number of challenges that alleviate the need for small eCommerce players to use mobile apps. Challenge 1: App Discovery Competition has made app discovery really difficult. With over 2.6 million apps in Google Play Store,…
Read More
How to Market Your New App

How to Market Your New App

Content Marketing, Internet Marketing, Mobile
The introduction of smartphones has created plenty of opportunity for businesses. Smart Insights shows us that the number of people using mobile exceeded desktop by almost 200,000 between 2014 and 2015. Over the last five years, we have seen mobile become the primary channel that customers use to connect to their favorite brands. Here are tips on how to market your new app. KPIs specific to app marketing If you are reading this, marketing an app is unchartered territory. Setting goals are not. You can set goals similar to any other marketing campaign. When you set goals, make them specific, measurable and attainable. There will be individual differences that you must consider when marketing an app. App store rankings, organic and loyal user acquisition, cost-per-download, and app store optimization are…
Read More
Archetypal Factors Related to Favoring and Opting for iOS App Development

Archetypal Factors Related to Favoring and Opting for iOS App Development

Mobile
Mobile devices in the previous era were used as a source to be in touch with people in distant locations and regions. However, today, they have evolved and progressed in such a way that they are a vital and indispensable aspect of the user's daily life. Contributing towards the increased demand for smartphones, there are an astounding augmentation and progress related to mobile app development. To facilitate this development, are featured various platforms present in the market. However, the most dominant ones which are reigning supreme in the market are Android and iOS. It is considered that Android occupies the top slot when it comes to the international market. However, on the other side, iOS is still; the hot choice and pick for some of the established mobile app development…
Read More