Effective website designs promote your brands all year round. Website designing needs great time and effort. Do not hurry the process; take as much time as required but create a high-quality web design to succeed. The appearance of any website is the first thing that visitors notice and make their minds stay or leave the site. Therefore, keep a well-formed website design incorporating the latest functionalities. With Web Design Dubai, you can get your custom-built website design that fulfills your business strategy, attracts a large audience, and generates cash flow.
10 Typical Web Design Fails and How to Avoid Them
Here are the most prominent web design flaws that can potentially turn off the audience from staying on your website.
- Unstructured Information
- Mobile Optimization Not Supported
- Slow Loading
- No Display of Call To Action
- Allow Custom Error Pages
- Cluttered Layout
- Avoid Long Paragraphs
- Inconsistent Design
- No Link to Social Media Pages
- Missing Contact Details
Let’s discuss these in detail to understand better tips on avoiding them to attract more traffic.
Unstructured Information
Many times visitors reach any website for a purpose. It can be either to look for answers, to look for products, or make a purchase. Difficulty in finding the desired thing will make them jump off to other websites. Of importance is to plan the structure of the website well before it comes into existence. Planning the flow of a website is of critical importance keeping in mind the needs of users.
How to Avoid:
It is interesting to add every piece of information in a hierarchical structure and place web pages in descending order of importance.
- Homepage
- About
- Categories for products/services
- News/blogs
- Contact Us button
Mobile Optimization Not Supported
In this era where everyone is seen holding a mobile phone, many visitors reach your website from their mobile devices. Accessing any website from mobile is a whole lot convenient and can be reached swiftly from anywhere. Huge traffic on any website is from mobile devices alone, which draws valuable traffic. If your website is not mobile-friendly, there is more likely to step down in the race.
How to Avoid:
Make it a priority to offer a mobile-friendly experience for your website. And not just ordinary mobile-friendly, be sure that it is a responsive mobile web design that is a source of satisfaction to the visitors.
Slow Loading
With so little patience that we have, nobody likes to wait any longer for their purpose. If the visitors can fulfill their purpose from any other website, what is there for them to wait on your website that has slow loading? When a website is slow, the chances are that your website will catch fewer visitors.
How to Avoid:
The loading speed of any website is an integral part of the overall experience. What you can do is to make a more attractive website design. Reduce the size of the images displayed on the website, use high-quality servers, and regularly check the website’s speed to get to know any loading troubles.
No Display of Call To Action
A call to action (CTA) prompt appears on a website directing visitors to take a specified action. It is very unlikely if the website has no CTA. They are useful to guide any user to specific landing pages to take the desired action. Not having this feature will make it hard to create brand awareness or even generate sales.
How to Avoid:
To avoid any pitfalls, the Call to Action should:
- Be easy to access.
- Have maximum pop-ups.
- Be without unnecessary barriers.
Allow Custom Error Pages
If any page on your website is down or not accessible, the visitors will hurriedly close the website out of frustration or anger. It is an unusual experience for some visitors. If there is an issue with any web page on your website, an Error Page always appears, mostly stating “404 Error Not Found”.
How to Avoid:
Try to fix this problem as early as possible. What you can do is to:
- Resolve the issue as early as possible.
- Make a custom error page to engage with visitors.
- Redirect target audience to relevant alternatives.
Cluttered Layout
Anything cluttered and disorganized does not deliver good vibes. When the visitors visit any website, they would want everything to be organized in a structured manner to gather desired information easily and in no time. It is annoying when the homepage of a website gathers so much information that may even be irrelevant or not necessary to be placed on a home page. The website’s fancy design makes it appealing, but usability holds the same importance and should not be ignored.
How to Avoid:
Here are some tips that you can consider:
- Avoid occupying all the space. Instead, keep a clean space and make it look presentable.
- Stick to a single web design.
- Avoid any complexity.
- Include rich content and specific places for each content type.
Avoid Long Paragraphs
Visitors are time-bound and time-conscious. Many times they are just scanning through the content, looking for the desired information. They avoid reading anything too long, time-consuming, and difficult to understand. Shorter and information-rich content has more value for visitors as long paragraphs can make them tired, bored, or low quality.
How to Avoid:
You can avoid long paragraphs by considering the following helpful suggestions:
- Break large content into chunks.
- Use subheadings, bullets, or numbering.
- Clear and readable format.
- Use of images.
Inconsistent Design
Every element of the website design creates a pattern that must be consistent. An inconsistent design can cause this pattern to break and create chaos that draws fewer visitor’s attention. Too much inconsistency can stand out, confuse the audience, and they will eventually lose interest. An inconsistent design can be a deal-breaker for your website.
How to Avoid:
While designing a website, inconsistency can be avoided by using the same font and theme throughout the website. In addition, use the appropriate logo and menu items to be placed at the appropriate place. Consistent design displays a synergy through all pages ensuring a comfortable experience for its audience.
No Link to Social Media Pages
Another big flaw for a website is missing the integration of social media sites. A website becomes a success when it is linked to social pages. This leads to more audience appearance on the website, more trust, and promotion of your brand. Ignoring this useful feature will result in lacking in the competition.
How to Avoid:
Here are two helpful tips that can be followed for increasing site traffic:
- First, provide sharing buttons for social media pages.
- Option to log in to social profiles.
Missing Contact Details
Often visitors who are on your website have queries and therefore need proper details to contact someone. For example, these queries can be related to a product, troubleshooting, and feedback, etc. If there are missing contact details on your website, visitors will have difficulty trusting you.
How to Avoid:
You can avoid this design flaw by enabling a proper section on your website for contact details. For example, provide a contact number and email address so that they can properly reach you. Along with that, you can also enable a Live chat section for the quick resolve to queries.
Finishing Remarks
Keeping the above points in mind, a high-quality and user-friendly web design builds a strong foundation for any business. Of course, when designing a website, the struggle is always real, but effort and consistency will achieve your goals.
