The Beginner’s Guide to Magento

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Magento is a leading E-commerce platform adopted by many big companies and small businesses for their E-commerce store due to its flexibility, scalability, and security. Currently, over 250,000 websites are running on Magento. It has gained popularity worldwide in just eight years. There are 200,000 Magento Developers at your service.

What is Magento?

Magento is an open-source E-commerce platform built in PHP, which helps to develop websites. There are thousands of retailers using Magento as their E-commerce platform, starting from small businesses to big companies. Whether you want to start a business from scratch or upgrade an existing business, Magento is an appropriate option.

Get Started with Magento: The Definitive Beginner Guide

Magento’s E-commerce platform is growing rapidly, with the number of retailers, owners, and online stores taking Magento to the next level. If you are starting a new business or updating the current business with Magento, you must know how Magento works and a developer skill.

If your final decision is to prefer Magento as an E-commerce platform for your store, you need first to choose the Magento Edition.

Magento Open Source – It is available for free. Small businesses more prefer open-source and want to hire a developer for their store.

Magento Commerce Cloud – It is a paid edition of Magento. Mostly, the large businesses prefer it.

After selecting the right Magento Edition for your website, now it’s time to set up your store with Magento. Here, we will be discussing steps for Magento Development.

  • A glimpse of Magento’s Site

Take a glance at Magento’s Official website with all the information about Magento and everything you need to know about developing your business. Sign up and take a free trial.

  • Manage your Admin Page

The admin page is the control from the owner’s side. Handle the store dashboard from the admin’s page. Manage all the store details from the backend. It is the control page of all the store events. Admin can manage all types of details like add and remove products, settings, different options, themes, and many things about the store.

  • Choose your Hosting

To store the information about the store, you require hosting. Magento database resources are substantial and require robust servers. If you have many products in your store and want more traffic on your website, you need a secure server. There are several hosting services available for Magento like A2 Hosting, SiteGround, Nexcess, and many more.

  • Select the Store Theme

Themes are the look and feel of your store website. Choose the theme for your store from Themeforest and customize it according to your store preferences. There are over 600 themes and templates available.

  • Customize and Design

Magento provides customization of the store with design and themes. Personalize your store according to the theme and your store type. You can change the appearance, color, font according to your choice. 

  • Expand Store Functionalities using Extensions

Extensions add features and enhanced service to the store for easier management and a better shopping experience for the customers. There are many Magento Extensions available from FREE to hundreds of dollars based on the feature. Magento offers numerous extensions for every aspect of the store. One can find almost all types of extensions at Magento Marketplace.

  • Organize your Database

Now you can set up your database from the admin page. Store the following information :

  • Name of your store
  • Email for notifications
  • Products
  • Product Categories
  • Payment Methods
  • Shipment Methods
  • Email Marketing

 

  • Add your Products

After setting up your database, now it’s time to add the product categories of your store. There are different options available like downloaded products, simple products, virtual products, grouped products, and bundled products. Adding products category-wise results in an easy search for the users.

  • Add Product Information

At this time, add all the details of the products. Providing complete information on all the products becomes easy to compare for visitors to your website. It can include :

  • Product name
  • Product image
  • Sizing and color options
  • Return policy
  • Shipment details
  • Pricing details
  • Discount information
  • Product description

 

  • Add SEO

Search Engine Optimization helps to drive traffic to your website. Magento offers better SEO to boost store performance. Optimize your store to increase your ranking in the search engine results. SEO helps to develop store likelihood and awareness. With SEO, your website is visible in search engines’ top results, which increases the number of users visiting your site. Being at the top can lead to more visitors and more sales.

  • Add Payment and Shipping

Add the Payment and Shipping methods of the products for your store. There are several options available for payment and shipping. It increases the customer experience in your store. The website that supports all payment options becomes preferable to the users as everyone uses different payment methods.  

  • Launch your Store

There you go! Now you are all set up to start your online E-commerce business with Magento. Reach more and more users and expand your business day-by-day.

  • Promote your business

Share your business links on all the social media platforms. Email marketing can also be an excellent option to reach customers. Create blogs and high-quality content and post regularly. Connect on LinkedIn, Twitter, Instagram, Facebook, Pinterest, Tumblr. Share videos on youtube to catch the customers from it. Give discounts, free services, and giveaway contests to attract customers to purchase and increase business sales.

Conclusion

Magento is the best E-commerce platform, although it can turn out to be very tough for beginners and those who lack developing knowledge for Magento. But not to worry, MageComp is a popular Magento Development Company with certified Magento Developers that provides Magento Extensions, services, and anything you can think about Magento. Connect our support team for any queries and assistance. I hope the above steps will help you develop your store. Let us know if you have anything to share in the comment section below.

The Beginner’s Guide to Magento

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