Ideal Platforms for Social Media Marketing

Ideal Platforms for Social Media Marketing

Social Media
Reasons Why These Seven Social Media Websites Are Ideal for Social Media Marketing There is a world within this world, and we called it social media channels. There are approx. 2.7 billion people live in the social media world, and the numbers are increasing with the rapid speed. Due to such staggering figures, the social media has proved to be a game changer in the marketing world. Regardless of size and worth of the business, the social media marketing is the first medium at which every marketer or businesspeople jumps on. The usage and feasibility of the social media marketing are highly immense that most of the marketers have started preferring social media as a primary medium of marketing. However, this medium is still new in the market and among…
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Instagram the Ultimate eCommerce Tool

Instagram the Ultimate eCommerce Tool

eCommerce, Social Media
Reasons Why Instagram Is Becoming The Ultimate eCommerce Tool and How to Embrace it Instagram is a free shop window. With 500 million monthly users (300 million of whom log in every day), Insta is a truly global marketplace. Can you afford to ignore it? Source: Progression of Facebook user growth - statista.com OK, Facebook is the biggest social network in the world - their numbers have inflated consistently over the past 10 years. But has it had its day? In a noisy marketplace with users jaded by the infiltration of unwanted advertising, has the Facebook free marketing bubble burst? There’s evidence, carried out by selfstartr.com, suggesting that Instagram is just warming up, whilst Facebook has significantly plateaued where unpaid brand advertising is concerned. Facebook has seen a 65% drop…
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How Instagram Influences Style and Fashion Decisions

How Instagram Influences Style and Fashion Decisions

Social Media
Instagram continues to grow as one of the most popular social media platforms, with over 700 million active monthly users. From a marketing stand point, it seems like it would be an ideal target for those in the fashion-marketing world. But how well does Instagram work for marketing, specifically in the fashion space? With thousands of bloggers out there, and it seems like every store and magazine has an Instagram account these days, there seems to be a large market. Dana Rebecca Designs surveyed 2,000 Instagram users to understand how the platform influences style and fashion decisions. 72 percent of respondents have made a fashion-, style- or beauty-related purchase after seeing something on Instagram. The growing platform now has double the influence that Pinterest has on its users. Take a…
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Instagram’s New Multiple-Image Posting Feature

Instagram’s New Multiple-Image Posting Feature

Social Media
If you’re selling a product or providing a service, it’s likely that both of those do more than just one thing. Take something ordinary like a kitchen utensil: A spatula doesn’t just stir, it also scrapes and scoops and smooths out the surface of items to be baked or cooked. So now imagine that you wanted to share the potential of your product or service via a visual social media post. If you were using Instagram in the past, you’d be limited. You’d have to show one action, then the next, then the next, and so on—meaning that your viewers might lose a post or two as they’re scrolling through their feeds. But the relatively new functionality of Instagram—the multi-image posting—has removed that hurdle to content marketing and storytelling. Now…
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Tips to market your eCommerce brand via Instagram

Tips to market your eCommerce brand via Instagram

Social Media
Instagram is more than just a photo sharing platform. People use it market their businesses and build brand image. Although, it wasn’t designed to market your business and was meant for personal use only, however, retailers and marketers have found a way to use it for building a name for brands. These brands even include those business owners who provide eCommerce services. I have compiled few tips in this article that will ensure the promotion of your eCommerce brand. Start by integrating photos in your eCommerce website eCommerce sites can employ Instagram by adding a widget on their home page which will showcase the photos taken by customers wearing their brand. You can insert link therein to your item page. Upon clicking to enlarge that photo, visitors will find a…
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Use Instagram to Grow Your Business

Use Instagram to Grow Your Business

Social Media
Growing at an overwhelming pace, Instagram is now counted amongst the most popular social networking platforms, with over 600 million active monthly users. Instagram has also gained significant popularity among online marketers and Instagram is emerging as a heaven for marketers. With Instagram marketing and socializing on the rise, one must have a credible and influential Instagram profile. The credibility and status of an Instagram profile are usually measured by the number of followers, likes, and views on it and whether they are active or not. Specifically for marketers, popularity among Instagram users is extremely important, in order to approach larger markets. While tons of marketing tools and tactics are being utilized by Instagram marketers, to boost their presence on Instagram, you can also grow your Instagram presence without spending…
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7 Tips To Set Up An Ecommerce Website For Your Business

7 Tips To Set Up An Ecommerce Website For Your Business

eCommerce
Small or big business came from the same beginning: the setup phase. It is essential to be guided in setting up an eCommerce website for your business because nowadays, the competition for business establishment has gone to the next level. They do not only target a customer from a certain place where their establishment is built, but they now cater customers from all over the world. Without engaging in the web or social media, your business will surely be left behind. Here are some tips for your website: Lay Out E-commerce Business Plan It is very important for everyone, who wants to venture into businesses, to have a plan. A plan doesn’t always have to be long and detailed, what is needed is that you have an idea on how…
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7 Strategies to Boost Your SEO and Gain Links with Influencer Marketing

7 Strategies to Boost Your SEO and Gain Links with Influencer Marketing

Social Media
Influencer marketing is an exceptional way to improve your internet presence, but you’ll have to be careful about the way you approach the situation. In the past, Google has penalized websites for inauthentic influencer marketing efforts. Buying links may seem like the easiest way to go, but search engines are catching on much faster than they used to. A great influencer marketing strategy will always start from the ground up, and you’ll need to come by your links honestly. If you want Google to work for you, you’ll need to play by their rules. Get to Know Your Influencers When you contact influencers out of the blue, some of them may agree to work with you. Be wary. Most of the influencers who are willing to help you boost your…
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Instagram Is Crucial to Your Business. Learn Why!

Instagram Is Crucial to Your Business. Learn Why!

Social Media
The advent of social media networks has changed the way businesses market their products and services. Businesses are now able to reach a lot of people without shelling out a ginormous amount of money. Using or not using any social media platform can be a big deal breaker for business people. There are a lot of social media platforms at present and among them is Instagram. This is one of the most popular platforms out there with over 500 million active users. Instagram caters to around 95 million image and video posts daily.  With all these stats, businesses can take advantage of using Instagram services. Instagram, the modern Agora The Agora was a gathering spot in ancient Greece. At present, you can say that Instagram is the Agora for people…
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Growing Your Instagram Following

Growing Your Instagram Following

Content Marketing
Social media is very influential nowadays. People enjoy the thrill of posting and getting surprises online. One of the most famous social media applications is Instagram. Instagram is a mobile photo and video sharing application that lets you post pictures and videos to share with your followers. Truth be told, it isn’t at all surprising why marketers are trying to increase views on Instagram videos and increase their page likes on the platform. While many want to be hands-on on their accounts, managing all your accounts is no easy job, and you need all the help you can get. Here are some tips to help you grow your Instagram account. Increase Likes on Instagram Photos To buy likes on Instagram has been a trend recently. Like Facebook, Instagram is a favorite…
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