5 Business Technology Trends for 2017

5 Business Technology Trends for 2017

Business Tips
In order to make a business flourish and stand out from its competitors, it is important to remain updated with the cutting-edge technologies and trends. One of the year-ending rituals for the business leaders is to evaluate and consider the business trends of the coming year. Let’s have a look at the five technology trends that will help the business dominate in 2017: Live streaming: The Live streaming video feature can be experienced by the people on Facebook Live, Twitter (via periscope), Instagram and YouTube. It is also known as interactive broadcasting. It will continue to loom in 2017. The live videos appear to be extempore and therefore, they are able to engage and captivate the audience.  These videos are popular for it’s in moment content. Moreover, businesses can utilize…
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7 Best Practices for Mobile Websites in 2017

7 Best Practices for Mobile Websites in 2017

Mobile
Are you going to build your new website for mobile users? Have you ever developed it before? If Not, that’s understandable. A Mobile website is a completely different thing from the Desktop website. Today, developing a website as a Mobile compatible is the finest way to have a greater reach and good constant traffic. Today, if you ignore mobile users, you will lose visitors. Smartphone usage is growing at a lightning speed. And one thing is clear: there are millions of users who are accessing the internet via their mobiles. In the last 3 years, mobile users and its usage have increased by 40% and desktop usage has fallen from 90% to 50%. Follow this trend and make your website mobile friendly. A story problem: Ravi is driving a car…
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Using Social Media for Low-Cost Advertising

Using Social Media for Low-Cost Advertising

Finance 101
Social networks have completely changed the advertising industry. They offer low-cost and high-ROI advertising opportunities to billions of people. The reason for such a huge marketing disruption is the fact that social media websites enabled small businesses and individuals to compete with big corporate enterprises. Mark Zuckerberg is one of the pioneers of social media marketing. In 2004, when Facebook was just a social platform for Harvard University students, users were able to purchase advertising space for their promotional banners. These banner commercials were called Flyers and they were used by students for announcing parties and gatherings, and by small businesses from the Harvard University campus. Flyers’ prices ranged from $10 to $40. Thanks to social media’s viral nature, skillful marketers can still create a huge ad reach for the…
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Essential eCommerce Trends to Dominate 2017

Essential eCommerce Trends to Dominate 2017

eCommerce
When it comes to eCommerce, we have seen plenty of trends come and go. Once something new and amazing comes along, it works well with customers – until everyone starts doing it. Once the market is oversaturated, it’s time to turn to the next big tactic. Here are the essential trends that you won’t want to miss for your eCommerce business in 2017. Shopping bots Chatbots are about to become big news in the world of marketing. Facebook Messenger already has a fair few of them rolled out, and they look set to make more of an impact as the year goes on. Marketers noticed that people are spending more time on Facebook Messenger than on other apps. So how to get their attention? By talking to them right there…
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Scalable Health

Scalable Health

Clients
Scalable Health specializes in providing next-generation healthcare data, analytics and digital transformation solutions enabling healthcare organizations to optimize healthcare. We provide and support healthcare technology solutions that employ next-generation technologies such as Big Data, Social, Mobile and Cloud to deliver cost-effective real-time platforms and products enabling healthcare organizations to improve healthcare significantly, to manage patients and disease efficiently with personalized care, reduce fraud and waste, accelerate drug development and achieve operational excellence. Our focus on technology innovation and collaboration with the world's leading technology companies helps us stay ahead of the curve. With extensive capabilities in healthcare technology, world-class service quality and a global resource base, Scalable Health understands industry specific challenges. Our value lies in our ability to link the best technology solution to complex business challenges in the most…
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How Predictive Analysis Works

How Predictive Analysis Works

Internet Marketing
Predictive Analytics is the practice of looking for patterns within systematically compiled data in order to anticipate behaviors and trends. Predictive analytics can help sales and marketing professionals build models and ideal customer profiles, as well as information which can then be used to increase sales, retain profitable customers and understand which customers aren’t a good fit. While nobody can actually predict the future, they are some clear trends in the predictive analytics market that are driven by the acquisitions that Salesforce has made in the market.  Salesforce has an estimated 3.75 million users on their platforms – which mean they have more business per user data available than almost any company in the world. This incredible amount of data allows for better machine learning by predictive analytics software. How…
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