Use Questions to Engage Your Social Media Fans

Use Questions to Engage Your Social Media Fans

Content Marketing, Social Media
7 Actionable Tips to Use Questions to Engage Your Social Media Fans One certainty in life is everyone has an opinion. The best way to get a person’s opinion is asking! So, ask questions and use that to engage your fans on social media. Ideally, you want questions that are simple to answer. Don’t make customers have to work to give feedback. Don’t make the questions too hard and avoid the possibility of the “wrong” answer. The idea is to engage not to gain long winded answers. Specific questions get more responses Be specific and ask if they like one option or the other, or which product they prefer from a short list. Being precise and allowing the answers to be short gets you more comments. One example would be…
Read More
7 Best Practices for Mobile Websites in 2017

7 Best Practices for Mobile Websites in 2017

Mobile
Are you going to build your new website for mobile users? Have you ever developed it before? If Not, that’s understandable. A Mobile website is a completely different thing from the Desktop website. Today, developing a website as a Mobile compatible is the finest way to have a greater reach and good constant traffic. Today, if you ignore mobile users, you will lose visitors. Smartphone usage is growing at a lightning speed. And one thing is clear: there are millions of users who are accessing the internet via their mobiles. In the last 3 years, mobile users and its usage have increased by 40% and desktop usage has fallen from 90% to 50%. Follow this trend and make your website mobile friendly. A story problem: Ravi is driving a car…
Read More
Mobile Apps Help Small Businesses

Mobile Apps Help Small Businesses

Mobile
Mobile Applications and their Positive Impact on Small Businesses Mobile apps are extremely common with users nowadays. People who use Smart phones, Tablets or a music Player for that matter, come across Mobile apps every day. They find their purpose in many fields right from morning till night. Mobile apps are used for Online shopping, to buy food, to pay a bill, to book a cab and it serves several other objectives. By implementing these apps in an efficient way, small businesses can really make an impact in the industry. To promote their business and to scale new heights in terms of growth and stature, a company must generate a mobile app. Things to ponder before creating an app However, before designing an app, a company or a firm has…
Read More
Creating Content Your Readers Want

Creating Content Your Readers Want

Content Marketing
Read your audience’s mind: how to learn what content they want before creating it Content marketing is the biggest trend that you should be paying attention to right now. It’s all about creating great content that draws your audience in, gets them interested in your brand, and ultimately gives them the push they need to spend. It works for existing customers, brings in new customers, and finally raises awareness with audiences who have never heard of you before. But if you want content to work for you, it has to be something that your audience wants to see. Here’s how to learn what they want you to create before you make it. Understand keyword searches Most businesses think about keywords that describe their business and go from there. You should be…
Read More
How Website Redesign Can Ruin Your Rankings

How Website Redesign Can Ruin Your Rankings

Website Development
Every website needs a redesign once in a while, but if the redesign is approached in a haphazard way, it can actually do more harm than good. Your redesign may make your website a lot more user-friendly, but users won’t find it if you don’t consider how your redesign will impact your search engine rankings. There are a few pitfalls that are easy to fall into, so make sure you take care to cover all your bases before you launch your redesign. Creating Keyword Salad It’s perfectly reasonable for you to want to redesign your website to effectively incorporate your core keywords. Lacking these keywords can make you virtually invisible, and that’s not a good way to generate traffic. While you should use your keywords as often as possible, make…
Read More
Product Reviews Help People Make a Buying Decision

Product Reviews Help People Make a Buying Decision

Affiliate Marketing
Affiliate marketing can be complicated for beginners and pros alike. Every affiliate marketer tries to sell his products in any way possible; the most used method is through product reviews. You can write as many product reviews as you want on your affiliate blog and if they are well written then you are bound to make some sales. You need to understand that for any product review to become converting, it needs to meet the following guidelines: Proper spelling and grammar (especially for non-native English speakers) Eye-catching designs (designed headlines, blog theme) Good copywriting skills (knowing when to bold, italic and underline your text) Different content types (videos, screenshots, text) High level of trust between the affiliate and his blog readers (because trust sells) Once you do all the above…
Read More
Growing Businesses with Different Types of Digital Marketing

Growing Businesses with Different Types of Digital Marketing

Internet Marketing, Marketing
Back from the days of handbills and posters, advertising has taken a whole new digital form in today's modern world. The arena of digital marketing is not just limited to televisions and transistors to these days. With the inception of websites, digital marketing in Ireland has gone online. From search engine optimization to email marketing and paid advertising to social media advertising, there are multiple forms of digital marketing. For any business, digital marketing can be one of the best ways to gather and lure more customers for your business. Growing Businesses with Different Types of Digital Marketing It is always recommended for businesses to carefully invest in several strategies of digital marketing in Ireland to ascertain the higher success of marketing campaign. Below is the brief introduction of the…
Read More
Why E-Commerce Companies are Using Mobile Marketing

Why E-Commerce Companies are Using Mobile Marketing

Finance 101
If you’ve created an e-commerce platform, you need mobile marketing. Right now, mobile marketing is one of the world’s top industry impactors. Customer support, website access, familiarity and exclusive amenities all promote killer strategies, and industry professionals are stepping up their game. Now, e-commerce marketers need to adopt a mobile program. Find out why. Why E-Commerce Companies are Using Mobile Marketing, and Why You Should Too Reason One: Location-Based Services Mobile is mobile, after all, and immediate access defines a great e-commerce strategy. Currently 46 percent of United States Citizens own smartphones. Location-based services align the massive user base with your amenities. Where e-commerce is considered, crossing online and brick-and-mortar services will amplify a winning strategy. Location-based services, now, drive product and service promotion. GPS capability is an absolute must-have.   Reason Two:…
Read More
Digital Marketing Trends for 2015

Digital Marketing Trends for 2015

eCommerce, Marketing
Top 6 eCommerce and Digital Marketing Trends for 2015  “Sell less, make more” Businesses are targeting means and ways of finding that exact voice that speaks to them honestly. It’s an issue of sifting through junk and finding what works for you and what doesn’t. This is going to be possible thanks to the sufficient amount of information via the internet, tablets, smartphones and even TV. It is therefore very critical that businesses take on this challenge and position themselves accordingly to avoid being swept away by this wave. The more time a business takes to push their product, the less the time they’ll have left to show passion for their customers as well as their products. In effect, customers will also spend less time returning the favor. Here are…
Read More