Funding Fuels Nationwide Expansion of New Cannabis Market Intelligence Category
SAN FRANCISCO, Calif., Nov. 16, 2021 /PRNewswire/ – Pistil Data, the leading cannabis market intelligence platform, announced today it had closed a $6.5M seed round led by Casa Verde, with participation from JW Partners and several Silicon Valley tech entrepreneurs.
Founded by executives from Google and Baker Technologies, Pistil’s unique IP makes vital market intelligence accessible to cannabis brands of all sizes, helping a sector that previously struggled with industry data complexity. Every day, Pistil’s cutting-edge machine learning technology distills billions of data points to deliver sales opportunities to its nearly 100 clients in Colorado and California. The platform’s emergence represents an industry turning point by providing critical information previously unavailable to brands.
“When it comes to data, we know there has always been a gap between what cannabis brands need and what has been available to them. Pistil makes order out of chaos, taking the guesswork out of cannabis sales,” says Dr. Jeffrey Graham, PhD, Co-founder and CEO of Pistil. “We are glad to have the support of Casa Verde as we set our sights on making Pistil Data available to every cannabis brand and distributor in North America.”
“We help our clients get into new stores, expand their shelf space, and get faster re-orders,” says Taylor Jones, VP of Revenue and Co-founder of Pistil. “Our clients appreciate how easy and intuitive Pistil makes it to find new sales opportunities.”
Pistil Data has built a client base of industry leaders such as Connected, Curaleaf, Herbl, and Raw Garden in just nine months. The financing announced today will accelerate Pistil’s nationwide expansion and further develop new kinds of market intelligence.
Yoni Meyer, Partner at Casa Verde said, “We invested in Pistil because its unique technology provides immediate ROI to its clients. The company’s growth trajectory, coupled with its stellar leadership, puts Pistil on track to be the preeminent data platform in cannabis.”
“We are thrilled for the entire Pistil team as they celebrate this impressive milestone,” said Mark Russ, President, West Region of Curaleaf. “The platform they’ve built, and mission to help companies increase revenue and build stronger relationships with retail partners is very much in line with ours. We look forward to working with them.”
Pistil makes selling cannabis easier. The company gives clients new revenue opportunities and simplifies the complex cannabis market by providing information that helps the industry grow. Pistil analyzes billions of data points every day, giving brands the intelligence they need to get in new stores, expand shelf space, and get faster re-orders. For more information, visit: www.pistildata.com and follow us: LinkedIn and Twitter.
About Casa Verde
Casa Verde is the leading venture capital firm focusing on the cannabis industry. As both the domestic and international cannabis markets continue to evolve and mature, Casa Verde maintains a view that the cannabis industry will be among the most compelling investment themes of our generation.