We don’t want to remember when videos longer than 60 seconds weren’t allowed on Instagram. Do we? Long-form videos are way better. At least now, we can expand our time limit while shooting a video.
Yes, we’re talking about IGTV. Guess what? IGTV now also supports horizontal videos, changing their vertical-video format. So now you can be more comfortable while making content.
Have you decided to hop on to IGTV? That’s great! But do you know how to get more people to watch your video? If you’re already using this feature but not getting enough views, you need to sharpen your strategies.
Don’t worry. This article is all about tips and tricks to get more views on IGTV. Continue reading to learn some real techniques and to take your strategies to the next level. So are you ready to hit the IGTV floor? Let’s begin!
10 Ways to Increase Your IGTV Views
1. Use Hashtags
Hashtags play a vital role to expand your reach and boost your engagement. But sometimes, people go crazy and add so many irrelevant hashtags in their videos. If you want to build an engaged audience and get views, you need to improve your hashtag tactic. Here’s how you can do it.
- Only thirty hashtags are allowed per post. However, eleven are enough.
- Make sure to use relevant hashtags. Irrelevant ones might help you gain followers and views, but that won’t be long-term.
- Please don’t use banned hashtags.
- If you use way too famous hashtags, your post might disappear from that page. That is why use the combination of ones with a maximum of 50k posts and a minimum of 5k posts.
- Make sure not to use the same hashtags every time. It might lead to shadowban.
2. Share Your IGTV on Your Stories
In our case, stories get the most views than a video on our feeds. That is why it is essential to inform your viewers about your upcoming content by sharing it on your story. A simple way to share your IGTV video on your story is by clicking the arrow on your post and click “Add to Story.” But if you want to make it more exciting, try another way.
Don’t worry if you don’t have 10,000 followers. You can still add links. Not for your website, but your IGTV. Add a link for your IGTV video in your story and get more views. That way, people will wonder how you did it without having 10k followers. Otherwise, you can avail the opportunity to get Instagram followers from any trusted service provider on the internet. This one is the quickest way to get more Instagram views in a count of minutes by having more followers.
3. Mention in Instagram Live
Sometimes, stories might also get lost in the feed if someone follows so many people. For that, live sessions are the solution. Whenever someone goes live, you get a notification and see it clearly at the top of the feed. So there’s no chance for your followers to miss it.
Instagram now also allows you to write a title for your life. So, go live, write an appealing title, and mention your IGTV video in it.
4. Promote on Other Platforms
If you have enough followers on other platforms, sharing the link to your IGTV video over there will bring in many views. You can take Facebook as an example. Everyone has a Facebook account. Not only links, but you can share your whole IGTV video on your Facebook. All you have to do is click the “Share to Facebook” option while posting it.
Another great way to get more views on IGTV is to embed your post on your blog/website. That clickable post will directly bring your viewers to your Instagram profile.
5. Use Attractive Thumbnails
Nobody would want to click on an ordinary-looking video. Making and using an eye-catchy thumbnail for your IGTV video is definitely going to get you more views.
6. Show Preview on Your Profile
Many people don’t usually go to your profile and click on the IGTV option or view your IGTV section. To make it easier for people to find your video, make sure to show the preview on your profile. A preview with an eye-popping thumbnail will catch the attention and bring in more views.
7. Collaborate With Other Content Creators
Want to reach higher audiences? How about collaborating with a creator within your industry? If you want to make your strategies powerful, it is a great idea to partner with influencers, brands, or creators.
Think of creative ideas of how you can make this collaboration successful and grab more attention. This will bring in more views from the audience of your partner and your own followers. As a result, you’ll get double views as compared to the engagement you usually get.
8. Stay Up-to-Date With Trends
Staying on top of new trends is an effective way to get more views on your IGTV videos. Let’s suppose you’re a food blogger. You see everyone making dalgona coffee these days. And you can use this trend for your benefit by posting a recipe for this coffee or bringing your own twist to it.
Now imagine yourself as a makeup artist, and you see everyone doing the ten-year challenge. You can step into this challenge by showing how your makeup looked years ago and what it looks like now.
Just like that, you can follow trends by developing your own ideas and stay ahead of the curve.
9. Post at the Right Time
When more people see your IGTV, you will eventually get more views. But for people to see your content, you need to make sure they are online. You can do it by looking at your insights. Make sure to post at peak times when most of your followers are on the platform to boost engagement and views.
10. Paid Promotions
Instagram ads can be beneficial to get some crazy views on your IGTV videos. But unfortunately, you can’t promote your IGTV video as ads, as Instagram does not allow that. But to get more views on your IGTV through paid promotions, you can use the method mentioned above.
You can post a teaser or a shorter part of your IGTV video on your story since you can run story ads. Then, add a link to your IGTV video on your story to direct your audience towards it.
There you have it, folks! All the tips you can use to increase your IGTV video views. Always remember….promoting your IGTV through these tricks is a good thing, but your content’s quality matter a lot. To stand out from the crowd, you need to be consistent and post fantastic content.
Let us know your views in the comments!