Effective Tips for Professional LinkedIn Profile Writing
- Career, Professional Development, Social Media

Effective Tips for Professional LinkedIn Profile Writing

A great resume on LinkedIn provides information about your professional experience and abilities and makes it to where hiring managers notice you. Therefore, it is worth making your resume section informative and engaging so that hiring managers keep reading your entire work history.

Many resumes on LinkedIn are read like a resume within a resume. However, the consolidated section on your resume is a very different creature. Your resume is customized for the specific position you are applying for in a perfect world and includes a consolidated section. On the contrary, a LinkedIn profile resume should talk about all the positions for which the candidate wants to be considered. Therefore, the resume should be concrete and dedicated, and the LinkedIn profile resume should appeal to a wider audience.

The prominence of online sites like LinkedIn and online application processes has changed the nature of resume writing. Therefore, it is important to focus on what is good about LinkedIn and similar sites and find ways to deal with the bad.

How to compose a LinkedIn profile

There is an option for those far from writers but need a professional LinkedIn profile to be created. A LinkedIn profile writing service might come in handy for such cases, and you do not have to worry about your profile on Linkedin any longer.

What you will need: easily editable content, apply for a job using your LinkedIn service profile, an opportunity for search engine optimization, ability to compare profiles with similar professionals.

What you do not need: limited space to attract attention, the need to balance the general with the specific, choosing among variable terms that describe the same thing.

To be noticed

Your LinkedIn profile should appear in search results to reach recruiters and hiring managers. Finding the right keywords for search engine optimization may seem daunting at first, but there are resources to help you find them.

Climb up the organizational chart. If there is a higher-ranking and respected professional in your field of activity, check out that person’s profile. Copy and paste their resume into a word cloud site like Wordle.net and see which keywords are most prominent. Do the same with the summary you are currently using and compare the results. Repeat this process with others, and patterns should appear. You can also explore peer profile pages.

Check vacancies. Job ads are also keyword-based, making them a great resource for sophisticated job seekers. Once you’ve determined your next position, look at the job postings for the position title and variations. From there, review the conditions that appear frequently.

Combine it all. Focus on keywords that can be applied truthfully and appeal to readers. Take the time to put together keywords and stories to keep your profile engaging and easy to read.

How to optimize the look of your resume

Resumes on LinkedIn are viewed on both desktop and mobile sites. In the desktop version, about 300 characters are seen. The mobile version is even more limited. Readers should just click “show more” to view the full copy.

This means you want to maximize the impact of your profile’s first offer. Use the first sentence to convey essential information about your experience and talents.

What Hiring Managers Are Looking For

When hiring for permanent positions, hiring managers and other decision-makers strongly favor potential employees who fit in with a good culture and can easily fit into team dynamics. Some teams are more intimate and prefer collaborative interactions. Other groups arrange confrontation when views differ. Still, others prioritize an individual initiative to a greater or lesser extent.

  • Be authentic. Don’t be afraid to share something personal while staying positive.
  • Share metrics and success. Numbers are always your friend when it comes to job hunting. So include it in your profile if you have a worthy achievement — like a 30% increase in sales over last year or a 10% reduction in employee churn.
  • Describe your talents. What are you good at? In the profile, there is an opportunity to broadcast your skills. It’s also a useful place to talk about transferable skills, explain a career change, or highlight a talent you’ve used in multiple positions.

Tell a story. You want to have a lot of keywords on your profile, but you also want to talk about your career. Whether your profile discusses your entire work experience in general terms or focuses on your current position, it should be interesting and engaging.

Effective Tips for Professional LinkedIn Profile Writing

Digital Marketing Strategies by Understanding eCommerce

Join the Club!

Every week, we'll be sending you curated materials handpicked to help you with Digital Marketing. 

Plus, you'll be the first to know about our discounts!

We don’t spam! Read our privacy policy for more info.