The world is going global, and so is the buying and selling of goods and services. Excitingly, shoppers are now searching for products online across the globe. Progressively, eCommerce is taking business away from the retail world. Shipping these products to buyers is inevitable. eCommerce is evolving around making products easier to discover and purchase through online retailers and marketplaces regardless of the distance.
In small businesses and startups, independent suppliers that do not need high capital intensity, are all benefiting from this platform, enabling them to sell their goods and services at an unimaginable scale that is not possible with customary offline retail.
The business can take multiple model forms containing different transaction relationships. The forms are;
- Consumer to Consumer (C2C)
- Business to Consumer (B2C)
- Consumer to Business (C2B)
- Business to Business (B2B)
The transactional interactions may be; Retail, Wholesale, Crowdfunding, Subscription, Dropshipping, Physical products, Digital products, Services.
Having an effective shipping policy in an eCommerce in place is the most critical step you can take to growing your small business online. These are guidelines to consider to optimize growth and profits at the same time. These are accessibility of the products online, mode of packaging, and the type of products and mode/method of delivery. Let’s see more explanation below:
- Accessibility of the Products Online
How easy can a client access information about your product online? Shipping software solutions are essential tools for entirely all online clients. The system should be easy to use or/and operate, i.e., user-friendly, should be able to receive and update communication hence providing immediate/automatic feedback to clients if the need arises. These are some of the features to observe for an excellent software performance; Automation, Spreadsheet Import, Manual Orders, Rate Calculator, Batch Shipping, Tracking.
There are numerous shipping software business can go for, i.e., local and web-based platforms and are accessible on the website.
- Mode of Packaging
It is advisable for eCommerce shipping solutions that are going to work for your business to accomplish your set goals. To form a unique scenario, if not all you are advised to use these strategies for a successful online business;
- Key Shipping Considerations
Proposing the best alternative shipping rates and preferences to the buyers is vital to a successive business.
- Product Size, Shape and Weight
The size of the product and its weight determine the rate which you pay for in the shipping process. When the products are relatively uniform, it is highly advised to advocate for a per-item, based method, where the shipping price varies by the distance between the seller and customer and not by the size of the product or its weight. Make sure the products have accurate weights and dimensions.
- Shipping Destinations and Options
Logically, shipping products locally tend to be cheaper as compared to shipping overseas, where it is necessary to get an exact rate direct from a carrier. The shipping options may include;
- Free in-store pickup
- Less than truckload LTL freight carriers
- Same-day delivery
- Free shipping
The Type of Products and Mode/Method of Delivery
Different types of products require a different mode of transportation, especially in regards to their shelf-life. Shipping perishable food may, at a high-end command, a more sophisticated method of transportation to get to the client fresh. The use of insulated pallet blankets for temperature-sensitive products as a passive cooling system, primarily through logistic operations in an uncontrolled temperature atmosphere. The design reduces radiant heat transfer and slows conductive heat simultaneously. The performance of the pallet relies on; the amount of product and transit time. The effectiveness of these insulating devices in reducing the rate of temperature changes allows the products to be stored temporarily on unrefrigerated docks or transported for some time without refrigeration.