The Future Of IoT And Big Data

The Future Of IoT And Big Data

Finance 101
The Internet of Things (IoT) is considered one of the technological innovations which will shape our future. We have seen an explosion of IoT advancements in the past years, everything from managing the temperature in our homes with smart thermostats to tracking your caloric intake and daily steps with fitness trackers. Devices are all around us, and IoT and big data promise to connect these devices to improve your lives. By connecting our devices, we will be able to leverage shared data across various connections. With all of our devices sharing data point, we will be able to make our data more useful across all aspects of our lives. Here are the top three ways that IoT will impact the future of marketing for your business! 1. Create Dynamic User…
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Impact of Package Theft

Impact of Package Theft

Finance 101
The impact of package theft goes well beyond the holiday season As consumers shift to do more of their shopping online, a rise in package theft is associated with this rise.  A 2015 report estimated that nearly 23 million Americans had packages stolen from their doorsteps.  This goes well beyond just the holiday shopping season. Shorr Packaging surveyed 1,000 Americans to understand who’s being affected by package theft.  They wanted to see what steps Americans are taking to avoid their online shipments from being taken from their doorsteps. Here’s what they found: 31% of respondents stated they had personally experienced package theft. 92% of people prefer sending packages to their home over their office (5%) or a neighbor’s house (1%). 41% of respondents stated they have avoided purchasing certain items…
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How to Build a Website

How to Build a Website

Finance 101
Step-by-Step Guide for Beginners Whether you are looking to create your own websites or for somebody else, you can accomplish that very easy these days. Web sites have been simplified and there are a lot of services and platforms out there that can help you create professionally looking sites. This 10 step process outlined below depicts everything you need to know to make your own successful and highly profitable website. In fact, there are millions of books and resources about website building, internet marketing, SEO, and so on. You can waste a lot of your precious time and money studying them before you get anything done. Even if you are a complete novice and have never touched internet marketing so far, I can assure you that you will know everything…
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3 Ways to Achieve Financial Stability

3 Ways to Achieve Financial Stability

Finance 101
3 Ways to Get The Financial Health You Want (Without a Boring Day Job) Past generations have always followed a similar curve where they went to school or straight into the workforce, started a family, and retired at a ripe old age. For the majority of their lives, they worked in boring day jobs that usually involved cubicles and reports. Our generation has been freed from these shackles. We live in a day and age where you don’t have to settle for a boring day job. You can be who you want to be and work in all kinds of different fields, or from home. The opportunities are endless. Join us as we look at three ways you can achieve financial health, without taking that day job offer. Financial health…
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A Guide to Small Business Financing

A Guide to Small Business Financing

Finance 101
Whether you’ve been in business for just a few years or a decade, there comes a time when your business might need a helping hand. The small business financing industry has grown immensely over the past few years, giving business owners and entrepreneurs multiple financing options. Financing options range in size and requirements depending on whether your business needs working capital or you need to replace equipment. Before you begin any type of financing application, make sure you’re prepared to take this huge step with the help of this guide to small business financing. A Guide to Small Business Financing was created by Lendr. A Guide to Small Business Financing
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Amazon Money-Making Tips for Housewives

Amazon Money-Making Tips for Housewives

Finance 101
Managing your household while raising a family is no easy feat. As a housewife, your normal day is packed with taking care of your husband’s needs, making sure the kids eat breakfast before sending them off to school, running errands, and preparing a hearty meal for your family at the end of the day. With such a busy schedule, is it possible to squeeze in some time to make money? Thanks to the convenience of living in the digital age, women can now do their duties at home and make legitimate income on the side. The secret: knowing the right niche to tap on to start generating income. There is no resource as lucrative and convenient for housewives as the giant retail hub that is Amazon. How to Make Amazon…
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Using Social Media for Low-Cost Advertising

Using Social Media for Low-Cost Advertising

Finance 101
Social networks have completely changed the advertising industry. They offer low-cost and high-ROI advertising opportunities to billions of people. The reason for such a huge marketing disruption is the fact that social media websites enabled small businesses and individuals to compete with big corporate enterprises. Mark Zuckerberg is one of the pioneers of social media marketing. In 2004, when Facebook was just a social platform for Harvard University students, users were able to purchase advertising space for their promotional banners. These banner commercials were called Flyers and they were used by students for announcing parties and gatherings, and by small businesses from the Harvard University campus. Flyers’ prices ranged from $10 to $40. Thanks to social media’s viral nature, skillful marketers can still create a huge ad reach for the…
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How Reshoring Can Bolster Your Bottom Line

How Reshoring Can Bolster Your Bottom Line

Finance 101
What is reshoring? Essentially, it's the opposite of offshoring, meaning companies are bringing manufacturing jobs and other employment opportunities back to their country. Today, more and more companies based in both the United States and the United Kingdom are reshoring. And it’s easy to see why when one considers the many benefits of reshoring. For example, reshoring boosts employment, improves consistency and quality of input, enhances the ability to respond swiftly to customer demand and can even reduce cost in ownership. Most importantly, it can also help you achieve increased company profits. Here’s how: Economic Changes As our economic climate changes, it becomes more costly to house factories and produce goods in other countries. Other factors, such as fluxes in wages, have dramatically impacted the cost of business abroad, especially…
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5 Tips For Designing A Mobile App Geared Toward Your Customers  

5 Tips For Designing A Mobile App Geared Toward Your Customers  

Finance 101
At the center of mobile app design is the fun, challenge, and excitement that comes with creation. App developers have the chance to construct an innovative app that enhances the brand and benefits an app user. Lost in the excitement and possibility of mobile app design, however, are the key elements needed to design a winning app. When these key elements are ignored — particularly in an e-commerce app — the customer loses. While it may seem preferable to simply take advantage of a mobile website, know that users are trending away from shopping via mobile websites. Research shows that 85 percent of consumers now favor a mobile app over a mobile website. Why? The most common reasons cited are that a mobile app provides: More convenience Enhanced speed and response times…
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Unnatural Outbound Link Penalties

Unnatural Outbound Link Penalties

Finance 101
Unnatural Outbound Link Penalties: What Does it Mean for Your SEO Strategy? Google is cracking down on penalties for unnatural outbound links, and a lot of websites have been affected. This is a part of their strategy to weed out seedy websites and spam, keeping the top search results safe and relevant. You could inadvertently be drawing penalties by doing things you perceive as harmless, or you could be working with someone else that’s involved in shady dealings. Unnatural outbound links need to be removed from your website the moment you realize that they’re there. Leaving them unchecked can damage all of the safe and honest SEO work you’ve done and effectively wipe you off the face of the planet – at least as far as google is concerned. A…
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