One of the best steps to starting a new business is to create a business plan. You can take advantage…
Startups
Sweating the details and missing the big picture
It was a typical Monday morning. And like most days, I was running late. I get up early enough, but…
Understanding Customer Pain Points
It’s Not About You – Understanding Customer Pain Points I was working with a client to help him develop a…
Revolutionizing the Elevator Pitch
Revolutionizing the Elevator Pitch Recently, we sat down with Micheal Platania of Powerfully Committed to talk about Elevator Pitches. We met Michael…