Magento is one of the market’s most popular and well-liked eCommerce platforms. Top brands like Samsung and Nike swear by it, but it isn’t as user-friendly as Shopify or OpenCart, which is why eCommerce novices stay away from it. Still, a complex platform isn’t a bad thing.
A Magento store can offer more customization, native multilingual solutions, and SEO-optimized sites that don’t limit your growth. Moreover, with a template, building a store isn’t so hard.
How to Start Building Your Magento Store From Scratch
Creating a Magento site can open up many opportunities for your store if you’re up to the challenge. Here are some tips to help you get started with Magento for your eCommerce site.
Choose Your Magento Theme
Creators should choose a present-day Magento 2 theme that can help them jumpstart their store’s creation. But, of course, many modern Magento themes offer much more than ready-made UIs; if you want something more personal, work with a Magento theme development company.
Whether you choose something ready-made or personalized, your theme should be 100% responsive, offer cross-browser compatibility, and have a selection of pre-made layouts. In addition, it should have enhanced navigation, modern sliders, Parallax, RTL support, and blog functionality.
Get Ready to Install Magento
Once you’ve decided on the designs and feature set you want to be included with your themes, it’s time to install Magento. You can either download the software and set it up on your private server, use a hosted solution like Magento Commerce Cloud, or select a third-party company.
Go to Magento Tech Resources to download the preferred version of the engine. Then, you’ll have to register, upload its files to the server, create a database, and enter your website address. After you do, Magento will walk you through each installation step, like customizing your store.
Learn to Configure Your Store
Before configuring your store, check your theme documentation to learn how to install your specific theme. Next, connect your store and go to the root directory. Finally, upgrade the setup by running “PHP bin/Magento setup: upgrade,” then “hp bin/Magento setup:static-content: deploy.”
Next, apply the theme to Content > Configuration > Edit, then select from the Applied Theme drop-down menu. To save the theme, select “Save Configuration.” Finally, stay in the Content tab to Configure items, such as store options, pagination displays, headers, and footers.
Learn to Create New Products
Since products are a staple in any store, your next tip will involve creating a new product in Magento. First, go to Products > Catalog > Add Product to add a new product. Next, you’ll see the Product Details, Images and Videos, and Search Engine Optimization tabs. All are very useful.
An eBay study found that products with two or more pictures are 7% more likely to sell. For every photo you add, the chance of you selling that product goes up by 3%. While search engine optimization and product descriptions are essential, pictures truly sell eCommerce products.
Play With Magento Configurations
In the product configuration section of Magento, you’ll notice an Advanced Setting. This allows you to add custom options to your pricing, inventory, and design elements. You can also code in up-sells, cross-sells, and related products, which can help you improve your store’s ROI.
Before you go live, you should take care of other Magento configurations. For example, providing links to your social media accounts, changing your Google map address, and adding some blog posts are good ideas. Also, install new languages on your website for an international audience.