For a few years now, the type of development that the eCommerce industry has undergone has been nothing less than jaw-dropping. In fact, in 2022, the global eCommerce market is anticipated to touch a total revenue of $5.55 trillion. As a result, people are keen to take their businesses on the internet with tremendous growth prospects.
Since buying or selling products online has become a matter of just a few clicks, several platforms have emerged in the past decade. However, out of all the options, enterprises are going for Magento because of the array of advantages that this platform provides. Currently, Magento accounts for almost 12% of all eCommerce stores.
So, if you have been contemplating choosing the online route for your business, Magento could be your best buddy. How? This post highlights a few reasons that make Magento a viable option for eCommerce web development. Let’s find out.
Why is Magento eCommerce Website Development Services the Best?
Below are some straightforward reasons that make Magento a significant choice among companies and store owners. Have a look ahead:
- Open-Source Platform
Magento is an open-source edition that lets developers create top-notch, high-quality eCommerce websites. At its full potential, Magento provides different advantages and features that help you create a significant online store.
Also, you can modify your platform endlessly according to your requirements. Being an open-source platform, Magento allows total usage of its features and functionalities without incurring costs.
- SEO Friendly
Magento is an SEO-friendly platform with built-in features to optimize for Search Engine Optimization (SEO). Further, it offers several options for URL structuring, keywords, meta tags, meta descriptions, and more. This platform is competent in supporting SEO-friendly meta tags for product pages and catalogs.
What’s more, it also lets you add alt attributes for images that are essential to enhance the SEO readiness of your store. And then, it allows HTML and XML sitemaps, rich snippets, and canonical tags. You can even optimize voice search and navigation capabilities on this platform. Magento can control site indexing and check duplicate content as well.
- Mobile Friendly
Believe it or not, 70% of web traffic comes from mobile phones. So this should be a massive booster for ensuring your online store is mobile-friendly, right? Don’t worry; Magento hears you. That is the reason why it effortlessly keeps up with the standards of web design. This way, it makes sure you get enough opportunity to make the store intuitive enough for mobile navigators.
- Packed with Features
Magento has various features that let you set up an efficient online store. From making catalog management seamless to enabling order management, you get a lot from this platform.
Some of the features of Magento include advertising and marketing, internationalization, easy checkout, payment modes, analytics and reporting, and more.
- High Security
Whenever thinking about a free and open-source platform, your mind would compel you to doubt its security. However, as far as Magento is concerned, it is highly secure and guarantees to keep your confidential data under the wrap.
The platform safeguards your online store by managing internal access via multi-level security permission. Furthermore, generating a secondary password can protect the store from unwanted breaches. Not just that, Magento also offers CAPTCHA and PCI Data Security features to confer extreme protection to the site.
- High Scalability
The eCommerce world, undeniably, is dynamic. Therefore, your online store should be capable of adjusting to the latest advancements and trends in the industry. Moreover, you will have to extend your business according to the rising demands when your business expands and grows.
With Magento, you can quickly scale up your site as per the growing requirements of the business. This platform, in all ways, is extremely flexible and scalable. You will also find varying versions of Magento that comprise enterprise and community editions. While the open-source is free, the enterprise edition comes with a price. Thus, you can choose the one per your store’s requirements.
- High Performance
eCommerce websites, generally, are created to process a vast number of transactions. Thus, speed holds utmost importance in the entire scenario. Magento is a powerful platform that lets you create fast-loading, quick eCommerce websites.
Hence, by using this platform to develop the online store, you can keep the site’s loading speed up-to-the-mark, despite receiving a massive influx of customers.
For developers, creating an eCommerce website on Magento is quite a convenient task, thanks to the extensive library of customized extensions it comes with. In addition, the platform helps with easy query processing. It also supports HTML5, which further enhances the shopping experience on mobile devices.
Magento also has a huge global community that is approachable and helps enrich your knowledge greatly. These communities of programmers, bloggers, and developers carry adequate knowledge to fix your issues.
- Third-Party Integrations
Sure, every online store needs multiple third-party integrations for various reasons. It could be tracking activities, shipping, database management, analytics, payment options, payment gateways, or anything else.
With Magento, even this aspect of running an eCommerce store has become easier. Since you can effortlessly configure your website’s backend code, integrating third-party tools or services is nothing less than convenient.
- Useful Extensions
With Magento, you get a wide range of tools to promote your business. They include Catalog Pricing, Coupons, Private Sales, Multi-Tier Pricing, and more. In addition to this, you can also improve cross-selling and up-selling by showcasing relevant products. Thus, Magento turns out to be an efficient choice for promotions and marketing.
Hire HumCommerce Developers for the Best Magento eCommerce Website Development Services
Now that you are familiar with Magento’s benefits, you have way more reasons to build your eCommerce store on this platform. But are you ready for the hassle? If not, leave it to experts.
The team of developers at HumCommerce can do the hard work for you. They have years of experience in this domain and provide various top-class Magento development services. So whether you want to develop an online store, optimize the performance of an existing store, migrate Magento services, get a theme or extension developed, or anything else, HumCommerce is ready to serve you the best.
Magento provides thousands of features and functionalities that let you create one of the best eCommerce websites in the world. The tools and extensions available with this platform ease all the difficulties and hassles of discounts management, showcasing products, online transactions, and more. So, if you are ready to make the most out of this feature-packed platform, get started today.